3 Things your jeweller should show you when purchasing diamonds

Updated: Jun 9


Purchasing fine jewellery is not like purchasing anything else. When shopping for diamonds and other precious stones, one may feel ill-equipped to tackle the technical jargon that comes with it. Hence it is important to find a skilled and experience jeweller who will be able to guide you through the journey with ease.

Besides understanding the basic 4C’s, here are 3 things you should ask your jeweller to physically show you to help you understand and appreciate the differences between the different grades of diamonds.


1 – Sparkle

Diamonds are cut to maximise its sparkle, fire, brilliance and overall visual beauty. The sparkle as the nam


e word suggests, refers to how sparkly or shimmery the diamond is. You should ask your jeweller to show you the difference in sparkle for each diamond under a light. That way, you will be able to see with your own eyes and compare the effects the different cuts, shapes and proportions have on diamonds.


Image on the left has a GIA grading of D compared to the right which has G colour

2 – Colour

Ask your jeweller to show you a premium colour (D) and compare it with a commercial colour (H) under a white light, not a spotlight. A spotlight gives a yellow refraction and sparkle to the diamond, making it difficult to see the true body colour of a diamond.


Actual image with NO FILTER - to show the black inclusion as it is.

3 – Inclusions

To most of us, identifying an inclusion in a diamond is like finding a needle in haystack. You could ask your jeweller to show you how to spot an inclusion in a VS grade diamond. An experienced jeweller will be able to guide you through the process under a high magnification where you will be able to see the unique inclusions in each diamond. Remember, no two diamonds are the same – you can admire the one-of-a-kind characteristics of each inclusion unique to that diamond. We’ve seen inclusions that resemble a heart shape or event round crystals.


At the end of the day, it is important to select a jeweller who will be able to talk you through these differences in an easy to understand manner to help you shop confidently.


At SUEN, we are a team of highly trained personal jewellers who are always ready to share our knowledge with you. Come over for a cup of coffee or tea and discover more about diamonds.

Visit The Love Diamond Boutique Whether it's searching for the perfect engagement ring, a gift for a loved one or simply adding to your collection of sparkles, let our jewellery experts assist you. Schedule An Appointment